Thunder Bay • Orillia

Bachelor of Engineering (Software Engineering)/Master of Business Administration (TB) - Corporate Innovation and Entrepreneurship

Business 5035 Corporate Innovation and Entrepreneurship
Provides an overview of the theory and practice of innovation and entrepreneurship, from the perspective of managers within organizations. Covers pertinent elements to starting a new venture, from idea generation to commercialization. Highlights the role of strategy in the management of uncertainty, and the role of innovation in periods of industry disruption. Students will learn a set of conceptual frameworks of entrepreneurship and innovation as tools vital to success within organizations.
Credit Weight: 0.5
Offering: 3-0; or 3-0
Notes: May only be taken by students in the MBA program.